On the streets of Kangnai, the streets are scared and streaked. Their legs have something to say.

On March 20th, a group of bold young people appeared on the streets of Hangzhou. They did not fear the cold and traveled barefoot. They wrote unique fonts and copywriting on their legs to express their attitude of returning to the comfort zone.

The behavior of this group of young people caused crowds to watch and discuss. Some people said that this is the attitude that young people should have now, and they dare to express their own comfortable life. Some people think that this is in the eyes of the eye and want to cause consumers. Pay attention.

In the past, we all called for “escape from the comfort zone” and young people should not be comfortable. However, this group of young people said that they want to "return to the comfort zone" and think that life is far and comfortable. Xiao Bian found that this is not a maverick of a group of young people, but a concept of life that is generally young and young. According to the "Report on the Post-95 Ecological Research Survey", more and more young people are now pursuing quality and living, and advocating individuality. Specifically, they no longer choose to enter the north and the north and deeper, and are more willing to stay in second and third tier cities. For them, returning to the comfort zone does not mean that they do not seek advancement and stay safe. They still insist on self-assertion and maintain their ideals. Instead of forcing themselves to jump from one circle to another, they expand their comfort zone and turn the world into their comfort zone. Let the ability continue to accumulate and complement each other, so that their scope of defense is getting bigger and bigger.

This is exactly the case. The Kangnai Group, which is based on the brand of “creating comfort and being a Chinese”, has launched this performance art on the street in order to awaken people's attention and pursuit of comfort.

The current era advocates “self-culture” and encourages people to pursue quality life. Today's urbanites have a new definition of their own life and social way. Compared with the past, they are more advocating brave, positive, comfortable and delicate personality and style. The Kangnai Group is an insight into the changes in the concept and lifestyle of modern young consumers, and proposes the “comfort evolution theory” to express the “comfortable and comfortable” attitude of the Kangnai brand to the market with a new Yunbu comfort series. Pursue a comfortable life and live with your heart.

According to legend, Feng Shaofeng will drop the scene on the 22nd, and this group of comfortable youths will find their own comfortable life. Their next step is to be comfortable and we will continue to pay attention.

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