Concerned about textile and garment tag a large article
What is the clothing tag? How to mark? Where is the meaning? Yesterday afternoon, Shishi City, Quality and Technical Supervision Association Wang Zhifang this answer. "Garment tag that is hanging on a variety of clothing brands, including clothing materials, washing precautions and other information." Wang Zhifang introduction, from the texture point of view, tag production materials are mostly paper, but also plastic, metal. In addition, in recent years there has also been a new tag made of holographic anti-counterfeiting material. And then from the modeling point of view, then a wide variety of shapes, folding, round, triangular, pocket-style and other special shape. It is understood that the clothing tag design, printing, production is very particular, especially graphic design, to treat it as a small print ads to be considered the following elements: the necessary ingredients and instructions for the washing, especially washing Guidance, do not be too simple; for functional clothing such as down jackets, plastic underwear, warm clothes, etc. have detailed instructions, do not simply use a few standard washing icon to reflect. Detailed instructions can reflect the company responsible for the customer and considerate attitude; For complex instructional guidance, you can use the legend form, or even use the cartoon to create, so vivid and innovative; can be properly used pictures, such as supermodel beauties Product photos, giving people an intuitive feeling, so that consumers have a more impressive brand image, played a good promotional role; Barcode (Barcode) become a sign of modern logistics, supermarkets and shopping malls are required goods Label the barcode, so do not forget to type the barcode. This reporter has learned that the design of clothing tag, printing is often very beautiful, but also a very wide range of connotations. Although each garment enterprises have their own unique tag, but most of the tag printed on the factory name, site, telephone, zip code, logo and so on. Some enterprises, but also printed on the nature of the company (such as Sino-foreign joint ventures, sole proprietorship, etc.); some garment manufacturers simply put a small tag as a miniature "advertising", the model beauties dressed in their own product photos Printed on it, giving people a more intuitive experience, so that consumers have a more profound impression of their products, played a good promotional role; and some manufacturers, to thank consumers for buying their own products, often also To tag on the tag affirmation, words of blessing, giving a sense of intimacy; and some tag is more like a "product manual", because it is not only printed on the product which fabric is used, its performance, and even The washing of clothing, water temperature, washing methods, what kind of cleaning agents and how to care are printed on the tag. "Garment tag is small, but it is a link between the fashion itself consumers." Wang Zhifang said that tag is an inevitable product of the modern fashion culture, to improve and protect the reputation of garment enterprises, have a positive effect on product sales. Therefore, if the tag metaphor for fashion brand, it is more appropriate. However, it is regrettable that there is still a considerable part of the apparel business. There is still a lack of understanding of this. There are even some well-known fashion brands in China that have not yet registered a trademark so far. This gives speculators a multiplier machine. Once such products are fake, will not be protected by law.